Website & Funnel Development

Website Development

Website development refers to the process of building, designing, and deploying a website on the internet. This includes:

• Design & Layout: Creating the visual appearance (UI/UX)
• Front-End Development: Coding how the site looks and interacts (HTML, CSS, JavaScript)
• Back-End Development: Managing databases, servers, and logic (PHP, Python, etc.)
• Content Management: Using systems like WordPress to manage content
• Optimization: Making it fast, secure, and mobile-friendly

Purpose:
To provide information, showcase a brand, sell products (e-commerce), or offer services.

Funnel Development

Funnel development is the process of designing a guided path that leads visitors through a series of steps toward a specific goal, typically a conversion like a sale, signup, or booking.

A sales funnel usually includes:

• Landing Page: Captures attention
• Offer/Lead Magnet: Provides value (like a free ebook, discount, etc.)
• Opt-In Form: Collects user information (emails, phone numbers)
• Upsells/Downsells: Offers additional products/services
• Checkout & Thank You Page: Completes the transaction

Tools Often Used:

• ClickFunnels
• Elementor + WordPress
• Leadpages
• Kartra